Frost & Sullivan | Virtual Think Tank Article

June 22, 2022

Unpacking the Virtual Think Tank

A Frost & Sullivan article

Frost & Sullivan recently partnered with Odigo to gather UK-based thought leaders from the finance, telecommunications, and nutrition industries to discuss customers’ digital expectations in 2022 and beyond.

The session yielded insights that spanned across industries:

Digital channels enable satisfying customer journeys.
Voice will remain a significant channel far into the future.
Knowing your customer will help define the optimal digital channel mix.
AI is effective when it is applied to prioritise and personalise the customer experience.

Get all the insights in the thought-provoking article here.

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